{"topic":{"id":9643,"title":"马上开学了，下学期宣传得多搞一搞","slug":"topic","categoryId":2,"createdAt":"2024-02-23 15:09:04.554646","bumpedAt":"2024-09-13 05:58:14.37526","views":454,"postsCount":20,"highestPostNumber":21,"likeCount":8,"closed":false,"pinned":false,"pinnedGlobally":false,"pinnedAt":null,"pinnedUntil":null,"isBanner":false,"excerpt":"从聊天里复制过来的（希望哪天搞一个自动聊天 thread 转话题的功能） JuicyOyster3318 2:45 pm 在线人数好多，你站活了白车草 2:47 pm 快进到线下贴传单用易拉宝发功德券来引流 JuicyOyster3318 2:49 pm 可以试下，之前在线下只进行过悄悄摸摸的宣传 m0rsun 2:52 pm 拉个比赛挂名赞助就能光明正大放易拉宝了以前热心門友贴的太寒酸了：这个宣传广告纸如果更大一些，效果是不是会…","deletedAt":null,"isAnonymous":false,"category":{"id":2,"name":"网站","slug":"website","color":"986a44"},"author":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif"},"tags":["publicity"]},"posts":[{"id":24178,"postNumber":1,"raw":"从聊天里复制过来的（希望哪天搞一个自动聊天 thread 转话题的功能）\n\nJuicyOyster3318 [2:45 pm](https://xjtu.app/chat/c/-/2/29660)\n\n在线人数好多，你站活了\n\n白车草 [2:47 pm](https://xjtu.app/chat/c/-/2/29661)\n\n快进到线下贴传单用易拉宝发功德券来引流\n\nJuicyOyster3318 [2:49 pm](https://xjtu.app/chat/c/-/2/29662)\n\n可以试下，之前在线下只进行过悄悄摸摸的宣传\n\nm0rsun [2:52 pm](https://xjtu.app/chat/c/-/2/29665)\n\n拉个比赛挂名赞助就能光明正大放易拉宝了\n\n以前热心門友贴的太寒酸了： [这个宣传广告纸如果更大一些，效果是不是会好很多](https://xjtu.app/t/topic/7252)\n\n搞得有点像牛皮癣小广告\n\n不过根本的方法是要这样： [振兴交大门！ - #19，来自 admin](https://xjtu.app/t/topic/7078/19)\n\n之前也想过宣传，不过没有很好的思路：[为了你交网络社区的兴盛](https://xjtu.app/t/topic/7068)\n\n看看水源是怎么搞起来的： [（转载）当我在运营产品时，我在做什么？](https://xjtu.app/t/topic/9523)\n\n有可能结局是咱们怎么搞都没辙\n\n\n[quote=\"えしりなか，post:1, topic:9523\"]\n在运营水源社区时，主要抓的触达和促活。一开始是上海交通大学发了一篇推送，面向全校公测新水源社区。后来逐步增加了官网下方、迎新网和综合信息网的入口链接，看上去效果其实一般。我们一直想在新生录取通知书里放广告，未果，不过今年有机会在交我办 app 的新生模块那加了个入口，效果非常明显，预估有 70% 的 22 级新生都注册了水源。另外是抓热点事件，这种机遇比较难得。20 年 2 月公测到 9 月，靠着自然增长一共注册了一万个用户。而 9 月的七彩花坊事件，直接带来了用户量翻倍。我们趁着用户量增加的同时，及时调整了分类，主动编撰导入优质的信息资料（比如分流、转专业、保研等），增加了用户粘性。22 年 3 月，由于疫情封校，直接增加了 5-10 倍的日活量。在这期间，开辟了防控信息专楼，收集整理了每日最新进展，很多用户也以非官方身份发布了各种信息。还有一件事是降低用户入口阻力。一开始即便我们有 jAccount 登录，也要去验证邮箱获取验证码。我寻思这多此一举，后来直接拿掉了这个流程，jAccount 登录之后就直接进主页，实现一键登录。这一点在封校流量突增的时候表现非常好，没有拖后腿。至于运营举办的各种活动，我感觉从促活效果上没有那么明显，不过在奖励活跃用户这点来说还是有用的。在促活方面，一开始首页按照传统论坛定为“分类”，但是我个人会喜欢以时间线排序不区分分类。后来有一次在用户建议下把全站用户的首页都改成了“最新”，日活立竿见影提高了 5 倍。分析之，首页为类别，就不会显示话题，用户不知道到底有哪些可以阅读、可以回复，一定要选择一个分类才行，而且只有这个分类。首页为最新，用户就少了一步，可以直接看到所有话题，开屏就能进入话题阅读和回复。\n[/quote]\n\n[quote=\"えしりなか，post:1, topic:9523\"]\n在运营选课社区时，最大的成功点就是之前整理的 400 条点评。我们在上线运营之前，就导入了这 400 多条问卷点评作为冷启动素材。这样用户访问的时候就能看到内容，而不会因为没有内容而流失。......\n在推广方面，在选课社区上线前，选课交流群已经发展到了 2 个 2000 人规模的群。我们在群里直接推广了社区链接。后来由于积累的点评很多，对新生很有价值，其他组织也会在其公众号上主动推广链接。在促活方面，主要关注的是点评的数量和质量。选课社区引入了积分机制，根据点评数量和赞计算积分，而积分和交大传承合作，可以兑换传承的积分，从而在传承下载文档。\n[/quote]\n\n白车草 [3:01 pm](https://xjtu.app/chat/c/-/2/29678)\n\n为什么不多去找找学校里的计算机（或者其他理工科）相关社团/组织来推广，有兴趣的人应该会挺多的吧\n\n\nadmin [3:04 pm](https://xjtu.app/chat/c/-/2/29680)\n\n目前我们和南洋学辅在评课社区上有合作：\n> ### 交大門评课社区\n> #### 简介\n>\n> 欢迎来到交大門评课社区！目前，有 620 位小伙伴们为 97 门课程贡献了 384 篇点评。\n>\n>感谢志愿者自发提供的成绩分布数据和南洋学辅的大力支持。","cooked":"

从聊天里复制过来的（希望哪天搞一个自动聊天 thread 转话题的功能）

JuicyOyster3318 2:45 pm

在线人数好多，你站活了

白车草 2:47 pm

快进到线下贴传单用易拉宝发功德券来引流

JuicyOyster3318 2:49 pm

可以试下，之前在线下只进行过悄悄摸摸的宣传

m0rsun 2:52 pm

拉个比赛挂名赞助就能光明正大放易拉宝了

以前热心門友贴的太寒酸了：这个宣传广告纸如果更大一些，效果是不是会好很多

搞得有点像牛皮癣小广告

不过根本的方法是要这样：振兴交大门！ - #19，来自 admin

之前也想过宣传，不过没有很好的思路：为了你交网络社区的兴盛

看看水源是怎么搞起来的：（转载）当我在运营产品时，我在做什么？

有可能结局是咱们怎么搞都没辙

\n\t\t\t\t\t

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\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\tえしりなか，post:1, topic:9523:\n\t\t\t\t\t\t

\n\t\t\t\t\t

\n
在运营水源社区时，主要抓的触达和促活。一开始是上海交通大学发了一篇推送，面向全校公测新水源社区。后来逐步增加了官网下方、迎新网和综合信息网的入口链接，看上去效果其实一般。我们一直想在新生录取通知书里放广告，未果，不过今年有机会在交我办 app 的新生模块那加了个入口，效果非常明显，预估有 70% 的 22 级新生都注册了水源。另外是抓热点事件，这种机遇比较难得。20 年 2 月公测到 9 月，靠着自然增长一共注册了一万个用户。而 9 月的七彩花坊事件，直接带来了用户量翻倍。我们趁着用户量增加的同时，及时调整了分类，主动编撰导入优质的信息资料（比如分流、转专业、保研等），增加了用户粘性。22 年 3 月，由于疫情封校，直接增加了 5-10 倍的日活量。在这期间，开辟了防控信息专楼，收集整理了每日最新进展，很多用户也以非官方身份发布了各种信息。还有一件事是降低用户入口阻力。一开始即便我们有 jAccount 登录，也要去验证邮箱获取验证码。我寻思这多此一举，后来直接拿掉了这个流程，jAccount 登录之后就直接进主页，实现一键登录。这一点在封校流量突增的时候表现非常好，没有拖后腿。至于运营举办的各种活动，我感觉从促活效果上没有那么明显，不过在奖励活跃用户这点来说还是有用的。在促活方面，一开始首页按照传统论坛定为“分类”，但是我个人会喜欢以时间线排序不区分分类。后来有一次在用户建议下把全站用户的首页都改成了“最新”，日活立竿见影提高了 5 倍。分析之，首页为类别，就不会显示话题，用户不知道到底有哪些可以阅读、可以回复，一定要选择一个分类才行，而且只有这个分类。首页为最新，用户就少了一步，可以直接看到所有话题，开屏就能进入话题阅读和回复。
\n

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\n\t\t\t\t\t\t

\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\tえしりなか，post:1, topic:9523:\n\t\t\t\t\t\t

\n\t\t\t\t\t

\n
在运营选课社区时，最大的成功点就是之前整理的 400 条点评。我们在上线运营之前，就导入了这 400 多条问卷点评作为冷启动素材。这样用户访问的时候就能看到内容，而不会因为没有内容而流失。......
\n在推广方面，在选课社区上线前，选课交流群已经发展到了 2 个 2000 人规模的群。我们在群里直接推广了社区链接。后来由于积累的点评很多，对新生很有价值，其他组织也会在其公众号上主动推广链接。在促活方面，主要关注的是点评的数量和质量。选课社区引入了积分机制，根据点评数量和赞计算积分，而积分和交大传承合作，可以兑换传承的积分，从而在传承下载文档。
\n

\n\t\t\t\t

白车草 3:01 pm

为什么不多去找找学校里的计算机（或者其他理工科）相关社团/组织来推广，有兴趣的人应该会挺多的吧

admin 3:04 pm

目前我们和南洋学辅在评课社区上有合作：

\n
交大門评课社区
\n
简介
\n
欢迎来到交大門评课社区！目前，有 620 位小伙伴们为 97 门课程贡献了 384 篇点评。
\n
感谢志愿者自发提供的成绩分布数据和南洋学辅的大力支持。
\n

\n","createdAt":"2024-02-23 15:09:04.762448","updatedAt":"2024-03-17 13:08:09.037518","replyToPostNumber":null,"replyCount":0,"likeCount":3,"wordCount":1359,"liked":false,"bookmarked":false,"polls":[],"reactions":[{"reaction":"❤️","count":3,"users":[{"id":307,"username":"Fast","name":null},{"id":1876,"username":"aaaaaw","name":"kx"},{"id":6205,"username":"uika_winwing","name":null}],"hasReacted":false}],"wiki":false,"version":2,"publicVersion":2,"deletedAt":null,"isAnonymous":false,"user":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif","admin":false,"moderator":false,"signatureRaw":null,"signatureCooked":null}},{"id":24195,"postNumber":2,"raw":"[quote=\"えしりなか，post:1, topic:9643\"]\n南洋学辅\n[/quote]\n\n这个是啥，[这里](https://nanyang.xjtu.edu.cn/xwtz/syxw.htm) 的老师吗","cooked":"

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\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\tえしりなか，post:1, topic:9643:\n\t\t\t\t\t\t

\n\t\t\t\t\t

\n
南洋学辅
\n

\n\t\t\t\t

这个是啥，这里的老师吗

\n","createdAt":"2024-02-23 16:07:02.897395","updatedAt":"2024-02-23 16:07:02.897395","replyToPostNumber":null,"replyCount":2,"likeCount":0,"wordCount":25,"liked":false,"bookmarked":false,"polls":[],"reactions":[],"wiki":false,"version":1,"publicVersion":1,"deletedAt":null,"isAnonymous":false,"user":{"id":1941,"username":"john","name":"John","avatarUrl":"/uploads/image/5a/04/5a0499fe826e0ab0e29d97bc3d98bbc1dfebf81309f4b4426ae0c7b62bd908e8.avif","admin":false,"moderator":false,"signatureRaw":"自黄药师黄仁勋来，世人皆爱猫。余独爱老鼠之，可爱之态，活泼之动，实为人所难以抗拒。喵~\n\n:mouse_hole: :mouse: :mouse: :computer_mouse: :mouse_trap: :sob_mouse: :sweat_smile_mouse: :sleeping_mouse: :rolling_on_the_floor_laughing_mouse: :revolving_hearts_mouse: :pleading_face_mouse: :nerd_face_mouse: :mouse_hole: :melting_face_mouse: :mask_mouse: :innocent_mouse: :hugging_face_mouse: :frog_mouse: :face_with_cowboy_hat_mouse: :clown_face_mouse: :cherry_blossom_mouse: :cat_mouse:","signatureCooked":"

自黄药师黄仁勋来，世人皆爱猫。余独爱老鼠之，可爱之态，活泼之动，实为人所难以抗拒。喵~

$\":mouse_hole:\"$ 🐁 🐁 🖱️ 🪤 $\":sob_mouse:\"$ $\":sweat_smile_mouse:\"$ $\":sleeping_mouse:\"$ $\":rolling_on_the_floor_laughing_mouse:\"$ $\":revolving_hearts_mouse:\"$ $\":pleading_face_mouse:\"$ $\":nerd_face_mouse:\"$ $\":mouse_hole:\"$ $\":melting_face_mouse:\"$ $\":mask_mouse:\"$ $\":innocent_mouse:\"$ $\":hugging_face_mouse:\"$ $\":frog_mouse:\"$ $\":face_with_cowboy_hat_mouse:\"$ $\":clown_face_mouse:\"$ $\":cherry_blossom_mouse:\"$ $\":cat_mouse:\"$

\n"}},{"id":24200,"postNumber":3,"raw":"非也，是帮助你上 NTU 的辅导社团🤣","cooked":"

非也，是帮助你上 NTU 的辅导社团🤣

\n","createdAt":"2024-02-23 16:14:34.761111","updatedAt":"2024-03-17 13:08:09.230314","replyToPostNumber":2,"replyCount":1,"likeCount":0,"wordCount":15,"liked":false,"bookmarked":false,"polls":[],"reactions":[],"wiki":false,"version":1,"publicVersion":1,"deletedAt":null,"isAnonymous":false,"user":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif","admin":false,"moderator":false,"signatureRaw":null,"signatureCooked":null}},{"id":24223,"postNumber":5,"raw":"宣传多简单，枚举你交所有人的学号，批量发送推广邮件","cooked":"

宣传多简单，枚举你交所有人的学号，批量发送推广邮件

\n","createdAt":"2024-02-24 06:53:05.606123","updatedAt":"2024-02-24 06:53:05.606123","replyToPostNumber":null,"replyCount":1,"likeCount":0,"wordCount":25,"liked":false,"bookmarked":false,"polls":[],"reactions":[],"wiki":false,"version":1,"publicVersion":1,"deletedAt":null,"isAnonymous":false,"user":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif","admin":false,"moderator":false,"signatureRaw":null,"signatureCooked":null}},{"id":24225,"postNumber":6,"raw":"不行，不如搞个品牌文化衫送给门友穿，印几个字 xjtu men，非常符合身份，再印个二维码直接扫码进入","cooked":"

不行，不如搞个品牌文化衫送给门友穿，印几个字 xjtu men，非常符合身份，再印个二维码直接扫码进入

\n","createdAt":"2024-02-24 07:26:35.76484","updatedAt":"2024-03-17 13:08:09.325444","replyToPostNumber":5,"replyCount":2,"likeCount":1,"wordCount":43,"liked":false,"bookmarked":false,"polls":[],"reactions":[{"reaction":"❤️","count":1,"users":[{"id":1941,"username":"john","name":"John"}],"hasReacted":false}],"wiki":false,"version":2,"publicVersion":2,"deletedAt":null,"isAnonymous":false,"user":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif","admin":false,"moderator":false,"signatureRaw":null,"signatureCooked":null}},{"id":24228,"postNumber":7,"raw":"不如印😅","cooked":"

不如印😅

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111111，真的能上 NTU 吗

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ntu 是台湾国立大学吗

\n","createdAt":"2024-02-24 09:42:57.79159","updatedAt":"2024-02-24 09:42:57.79159","replyToPostNumber":null,"replyCount":1,"likeCount":0,"wordCount":9,"liked":false,"bookmarked":false,"polls":[],"reactions":[],"wiki":false,"version":1,"publicVersion":1,"deletedAt":null,"isAnonymous":false,"user":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif","admin":false,"moderator":false,"signatureRaw":null,"signatureCooked":null}},{"id":24235,"postNumber":10,"raw":"错误的，nanyang technological university","cooked":"

错误的，nanyang technological university

\n","createdAt":"2024-02-24 09:59:31.66976","updatedAt":"2024-03-17 13:08:09.446905","replyToPostNumber":9,"replyCount":0,"likeCount":0,"wordCount":6,"liked":false,"bookmarked":false,"polls":[],"reactions":[],"wiki":false,"version":1,"publicVersion":1,"deletedAt":null,"isAnonymous":false,"user":{"id":1047,"username":"anonymous_coward_old","name":"Anonymous Coward Old","avatarUrl":"/uploads/image/43/32/4332638c11248b8ff07033c11de0759a55205facfbec85e14458245a91991faf.avif","admin":false,"moderator":false,"signatureRaw":null,"signatureCooked":null}},{"id":24241,"postNumber":11,"raw":"[quote=\"えしりなか，post:6, topic:9643\"]\n不如搞个品牌文化衫送给门友穿\n[/quote]\n\n111 真送吗 :kissing:","cooked":"

\n\t\t\t\t\t

\n\t\t\t\t\t\t

\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\tえしりなか，post:6, topic:9643:\n\t\t\t\t\t\t

\n\t\t\t\t\t

\n
不如搞个品牌文化衫送给门友穿
\n

\n\t\t\t\t

111 真送吗 😗

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有門友设计就送，没人设计就不送

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学生组织。

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可以量产卖钱

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$\"IMG_20240913_112928\"$
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集市分类回复不好看且长文体验差算什么论坛 😡

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--.-..-....-..----.

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这种直接贴广告是合法的吗？

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不合法

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贴传单得报备

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--.-..-....-..----.

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但是人多但是人多。
\n不过他没法写长文嘿嘿..嘿...😭

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校园集市是个毛线的论坛

你站不需要宣传

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